Leadership is a journey filled with opportunities, and for Kamryn Coauette, becoming the General Manager of J. Blue Agency was just that. Initially planning for a relaxing senior year, she reconsidered her path when three J. Blue peers encouraged her to apply for the role. After reflecting on the potential opportunities, Kamryn realized that stepping into this leadership position would be a valuable experience for her and her future career. After being selected, she eagerly embraced the responsibility, aiming to contribute to the agency’s growth while fostering a professional environment.
Kamryn’s vision for J. Blue Agency is ambitious and practical. She aims to elevate the agency into a more professional environment that prepares students for real-world careers. One of her primary goals is to expand the client base from four to eight, a target that she believes can be achieved through the efforts of the account managers and team leaders. She is also dedicated to strengthening client relationships, enhancing professional development opportunities for team members, and ensuring that her peers leave the agency with the confidence and skills needed to succeed in the workforce, regardless of their career ambitions.
To achieve these goals, Kamryn has implemented several key initiatives. Strengthening client relationships and expanding student opportunities are top priorities. She understands that real-world projects provide the best learning experiences. Additionally, fostering creativity and collaboration is central to her leadership approach. She believes that open dialogue and idea-sharing among team members lead to innovation, success, and out-of-the-box approaches.
Kamryn’s journey has been shaped by her diverse experiences in marketing and internships. She’s expanded her knowledge at various jobs and internships, including Cornerstone Marketing, Madida, and as a Creighton Game Day Intern. Working with the Associate Athletic Director reinforced her belief in the importance of hands-on experience and that marketing skills are best learned when actively applied in real-world scenarios. Her background in content creation and internal promotions within J. Blue has given her a deep understanding of agency operations, the application process, and the significance of team dynamics in achieving success.
As J. Blue Agency looks ahead, Kamryn is focused on bringing in a new cohort of driven individuals for Fall 2025. She seeks go-getters who take initiative, individuals with a strong drive to learn and grow, and eager to embrace new challenges. Her emphasis on a proactive and dedicated team will ensure the agency’s continued success.
Kamryn Coauette’s time as General Manager of J. Blue Agency has been a testament to leadership, growth, and transformation. Her dedication to fostering a professional and collaborative environment has set a strong foundation for the agency’s future success. She has ensured that J. Blue Agency continues to thrive and prepare students for the professional world through her strategic vision and servant leadership approach.
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